What does franchising mean

Franchising is to give the right to use the brand name of the product or services that appeal to a certain audience which has a certain brand. Using the name of a brand, it means being a representative or dealer.

franchising is a contracted agreement between two separate people or two companies. Franchising was first applied in the United States for the first time.

There are two sides in the franchising.

1-Franchisor: It is the person or firm that gives the right to use the brand or product to the other side.

2-franchis: It is a applauding part that uses the product or brand for a certain fee.